| Stages of recruitment/number (%)# | ||||
---|---|---|---|---|---|
 |  | Households eligible at: | Start of study | ||
Strategy | All callers* | First Screen | Second Screen | Enrolment | Â |
 | (n = 810) | (n = 433) | (n = 332) | (n = 325) | (n = 300) |
Invitation letter | 446 (55.1) | 266 (61.4) | 203 (61.1) | 198 (60.9) | 182 (60.7) |
School | 89 (11.0) | 71 (16.4) | 57 (17.2) | 56 (17.2) | 51 (17.0) |
Newspaper advertising | 43 (5.3) | 27 (6.2) | 18 (5.4) | 18 (5.5) | 17 (5.7) |
Community | 29 (3.6) | 16 (3.7) | 12 (3.6) | 12 (3.7) | 12 (4.0) |
Other media | 74 (9.1) | 43 (9.9) | 33 (9.9) | 32 (9.8) | 30 (10.0) |
Family/Friend | 18 (2.2) | 10 (2.3) | 9 (2.7) | 9 (2.8) | 8 (2.7) |