From: Maximising response rates in household telephone surveys
Denominator | Response rate (denominator used in calculation) | ||
---|---|---|---|
 | Target households1 | Control households2 | All households3 |
Number of letters sent | 31% (1700) | 30% (1726) | 30% (3426) |
Number of letters sent to estimated eligible households* | 34% (1522) | 31% (1674) | 33% (3196) |
Number of households contacted by telephone | 37% (1410) | 36% (1444) | 36% (2854) |
Number of eligible households contacted by telephone | 41% (1262) | 37% (1401) | 39% (2663) |